
Amin Foroutan
Creator of Advanced GSC
Amin Foroutan is an SEO strategist and product builder focused on turning Google Search Console data into clear, actionable insights. He is the creator of Advanced GSC Visualizer, a widely used Chrome extension helping SEOs better understand performance, trends, and anomalies at scale. Amin works at the intersection of technical SEO, data analysis, and automation, with experience across enterprise brands and independent tools used by thousands of professionals worldwide.
Articles by Amin Foroutan

Two of Your Pages Are Competing for the Same Query. Here Is How to Find Every Conflict in GSC
Two pages competing for the same keyword both rank lower than one would. Here is how to find every conflict in GSC and fix the ones costing you clicks.
Apr 3, 2026
There Are Five Ways to Connect to the Google Search Console API. Here Is What Each One Actually Does and Which One You Should Use.
Five different ways to connect to the GSC API, from the Sheets add-on to Python OAuth to a no-setup Chrome extension, compared honestly.
Mar 28, 2026
The GSC Dashboard Gives You a View. The API Gives You the Data. Here Is What That Difference Makes Possible.
Beyond more rows: what actually becomes possible when you connect to the GSC API and run analysis the dashboard cannot do.
Mar 27, 2026
You Can Connect Your AI Assistant Directly to Google Search Console. Here Is What That Actually Means and Whether It Is Worth It.
MCP lets Claude and other AI tools query your Google Search Console data directly, with no copying or pasting. Here is what it does and whether the setup is worth it for your workflow.
Mar 26, 2026
Your Google Search Console Report Is Not Showing You Your Data. Here Is What Is Missing and How Much.
The GSC Performance report withholds your data through three separate mechanisms. Most SEOs understand one. Here is the full picture and how to measure your own gap.
Mar 25, 2026
Your SEO Report Says October Is Down. Your Strategy Says It Is Working. Here Is Why Both Are True.
Month-over-month comparisons make a working SEO strategy look broken. Here is why MoM misleads clients and how a 3-month moving average gives a more accurate picture of performance.
Mar 23, 2026
Three Ways to Add a Moving Average to Your SEO Data: Spreadsheet, Python, and the Shortcut Most SEOs Miss
Three complete methods for adding a moving average to your GSC data: a Google Sheets formula, a Python script, and a one-click option that skips the export entirely.
Mar 22, 2026
Your GSC Data Fluctuates Every Day. Here Is How Moving Averages Show You Whether Your SEO Is Actually Improving
Daily clicks and rankings in GSC fluctuate constantly. Moving averages smooth that noise and reveal the true direction of your SEO performance.
Mar 21, 2026